Automation & Integration
One owned system. Zero recurring vendor fees.
Custom workflow engines, API integrations, event-driven automation, and process orchestration. We have replaced Zapier, Instantly, Apollo, and Phantombuster with self-hosted systems that cost nothing per task and handle 10x the volume. Same pattern applies to your toolstack.
40+ hrs
Saved per month per client
5+
SaaS tools replaced per build
$0
Per-task fees after deployment
CAPABILITIES
What we build
01
Workflow automation
Multi-step business processes modeled as state machines with explicit trigger conditions, timeout handling, and error paths. Approval gates, escalation rules, and notification routing encoded in code rather than a no-code flowchart that breaks when an upstream API changes its schema.
02
API integration
Bi-directional sync between Stripe, HubSpot, Salesforce, Slack, Google Workspace, and any REST or webhook-based API. Idempotency keys on write operations so retries on transient failures do not create duplicate records.
03
Event-driven architecture
Systems that react in real-time. A new Stripe subscription triggers CRM record creation, Slack notification, provisioning webhook, and a welcome email sequence, each step independently retried on failure so a Slack outage does not block provisioning.
04
Consumption-only external data
Where we must touch a paid API, we use consumption pricing with no per-seat or per-task lock-in. Anthropic for AI tasks, Resend for transactional email. Everything else is self-hosted or pulled on our infrastructure, not metered through a SaaS intermediary.
APPLICATIONS
Where this applies
- 01Cold outreach engine replacing Instantly plus Apollo. Built a self-hosted system managing 90 Gmail inboxes with per-inbox warmup schedules, daily volume caps, reply detection, and Instantly-style sequence logic. Cost: $39/mo for warmup tooling versus $800/mo for the equivalent SaaS seats.
- 02Client onboarding automation. A consulting firm had a 9-step onboarding checklist completed manually by email. We built a form-triggered workflow that provisions a client workspace, sends a scoped document request, creates a project in Linear, and posts a Slack summary. Total time per onboarding: 90 seconds instead of 2 hours.
- 03Multi-system sync between CRM and billing. HubSpot deal closed-won triggered Stripe subscription creation, then Stripe payment success wrote back to HubSpot as a revenue event, then both fed a ClickHouse table used for commission reporting. No manual reconciliation.
- 04Automated reporting pipeline. 14 manual Excel reports replaced by a scheduled pipeline that pulls from 4 data sources, applies transformation logic, and publishes formatted outputs to a shared drive every Monday at 6am ET.
RECOVERY
Retry policy and idempotency
Every write operation is idempotent. We treat duplicate delivery as the default case, not the exception. A Stripe webhook can fire the same event three times. Our handler reads it three times. The downstream CRM record is created exactly once. The mechanism is a natural key per operation, a write-through dedup table with a TTL of 14 days, and an explicit ACK after the side effect completes. Retries follow an exponential backoff curve starting at 500ms and capped at 5 minutes. After 6 failed attempts the event lands in a dead-letter table with the full payload, the error trace, and the consumer ID. Replay is a single SQL update. We have replayed 12,000 dead-lettered Stripe events into a production CRM after a webhook outage without producing a single duplicate record.
TECHNOLOGY
Tech stack
METRICS
By the numbers
< 2 wks
Workflow live in production
5+
SaaS tools replaced per build
100%
Source code ownership
$0
Recurring vendor fees after build
PROCESS
How we deliver
Every engagement follows the same three phases. No surprises, no scope creep.
Workflow Mapping + Trigger Design
We document every manual step, identify the trigger events, and design the automation graph. We flag which SaaS tools can be replaced outright versus integrated.
Build + Test Against Real Data
Automation runs against a copy of your production data in staging. Edge cases, failure modes, and notification paths are validated before go-live.
Deploy + Zero Vendor Fees Handoff
Automation deployed to your infrastructure. No recurring SaaS subscriptions. Source code, credentials, and ops runbook transferred in full.
GET STARTED
Ready to build?
Most projects ship in 2 to 4 weeks. Fixed price. Full IP transfer.